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Mobile Monday: Nintendo’s Growing Mobile Business, Game App Developers’ Recent Strategies for Engaging Users

Posted May 10, 2020

Known primarily for its console games, Nintendo has assembled a list of popular mobile titles over the past few years. Mobile versions of popular titles like Mario Kart and Animal Crossing have contributed to the recent successes of the company. Nintendo revealed that revenue grew 11% during their last fiscal year. Meanwhile, GameRefinery shared their…

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Word Game Downloads Increase 12% Globally During Lockdown

Posted May 5, 2020

Although some countries have cautiously started to relax their stay-at-home policies, many countries are still maintaining intensive social distancing and are preparing for a long-term lockdown. Meanwhile, people are looking for something fun, relaxing, and to help kill time while also interacting with their loved ones online and challenging their brains to keep sharp. To…

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Mobile Games Fulfill the Longing for Sports in the COVID-19 Era

Posted May 4, 2020

Social isolation caused by the COVID-19 epidemic has influenced the whole world. In recent times, consumers have had to change and suspend habits, preferences, and hobbies in our daily lives including sports-related events. The postponement of all sports leagues, European football championships, and the Olympics has left people longing for the excitement of sports, and…

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Mobile Monday: Time Spent on Smartphones and Mobile Games Boosted By Lockdown

Posted May 3, 2020

Almost every week, new data shows the effects of smartphone and app usage during the coronavirus pandemic. The latest from eMarketer details the increased time spent on smartphones being driven by app usage and particularly, mobile games. Meanwhile, another report not only shows more time spent on mobile games but also a growing audience and…

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Under the Microscope: Mobile Gaming in the United Kingdom

Posted Apr 29, 2020

While there may be a huge variety of gaming apps and even similar games within genres in the market, mobile gaming consumers aren’t one and the same. From the amount of gameplay per day to the preferred time of day for sessions, mobile gamers are as diverse as it gets. This week we’re looking at…

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Sports Fans in North America and Australia Are Turning to Mobile Games

Posted Apr 27, 2020

The past few months have been a tough time for sports fans. Whether they are avid participants or devoted spectators, people are looking to fill the void of canceled or postponed sports events. Fans across the globe have been turning to their most convenient device for entertainment and excitement: their smartphones. Apptopia has shared its…

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Apps We’re Loving This Week

Posted Apr 24, 2020

Across the globe, people are spending more time indoors and looking for ways to have fun, stay engaged, and connect with others. Well, there are lots of apps to satisfy all of those needs! We’re showing you our favorite apps each week, whether it’s mobile games we can #PlayApartTogether or new apps to keep our…

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Under the Microscope: Mobile Gaming in Mexico

Posted Apr 16, 2020

Mexico is one of the leading markets for mobile gaming. According to Statista, the country ranks fifth in user penetration (28%) and eighth in revenue which is expected to reach $741 million by the end of the year. But what do their typical gaming sessions and habits look like? AdColony partnered with On Device Research…

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