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The spread of the Covid-19 pandemic around the world has forced us all to stay indoors and start working from home. As social distancing and the time we spend at our homes continues, our habits and preferences are also changing. While we are adapting to the “new normal” our social media habits are also altering….
While there may be a huge variety of gaming apps and even similar games within genres in the market, mobile gaming consumers aren’t one and the same. From the amount of gameplay per day to the preferred time of day for sessions, mobile gamers are as diverse as it gets. This week we’re looking at…
One of the most important seasons for the Muslim world, Ramadan has officially begun. During this time, observers spend the month focusing on prayer, reflection, and community. This year, Ramadan will end on the evening of Saturday, May 23. After Ramadan comes to an end, Muslims observe Eid al-Fitr until the evening of Sunday, May…
While people around the world are being encouraged to stay at home to ensure their health, the COVID-19 outbreak has radically changed their daily lives and preferences around the world. As the Coronavirus pandemic continues to grow, technology usage and habits are also seeing major changes. AdColony has been surveying users periodically to gain insights…
Mobile gaming continues to be a global trend and one of the fastest-growing segments is the Middle East. This type of gaming is gaining popularity in this region because of increasing smartphone penetration and the localization of content for Arabic gamers. While players in the region could have similarities in habits and preferences, it’s valuable…
As the Coronavirus outbreak continues to spread globally, people have made significant adjustments to their daily lives. In order to maintain social distancing, people are spending most of their days indoors with their digital devices. To better understand these ongoing changes in behavior, AdColony has been surveying users periodically to gain insights on their current…
In the past few weeks, the COVID-19 outbreak has significantly changed the daily lives of people from several countries. Across the globe, people are being encouraged to stay at home in order to ensure their health and safety. As the Coronavirus situation continues to evolve, technology usage and habits will also see major changes. AdColony’s…
For the past three months, the COVID-19 outbreak has radically changed people’s daily lives and preferences around the world. Across the globe, people are being encouraged to stay at home in order to ensure their health and safety. As the Coronavirus pandemic continues to grow, technology usage and habits are also seeing major changes. AdColony…
As the global outlook on the COVID-19 coronavirus pandemic has developed, it has become clear that things are unlikely to return to normal quickly. With new cases being reported daily, it is an important time for brands to determine their role and tone of voice. Should they be quiet? Or should they help control the…
In the past few weeks, the COVID-19 outbreak has significantly changed the daily lives of people from several countries. Across the globe, people are being encouraged to stay at home in order to ensure their health and safety. As the Coronavirus situation continues to evolve, technology usage and habits will also see major changes. AdColony’s…